Podcast Identity + Social Media Support
Details Matter Accounting
A seven-month creative partnership that helped a growing accounting brand show up online with greater consistency and personality.
The challenge
Good ideas needed a reliable way to reach the audience.
Details Matter had expertise, a distinct founder voice, and valuable ideas to share. The challenge was turning those ideas into a steady online presence without pulling Katie away from running her business.
Taskari supported the work from planning through publication. Content was developed to feel consistent with the brand while giving Instagram and LinkedIn a purpose suited to each platform.
Podcast identity
A visual identity for conversations beyond the numbers.
Taskari created the logo for The Not Your Typical Business Podcast, a founder-led show built around honest conversations with the people behind growing businesses. The botanical details, microphone illustration, and editorial lettering give the podcast its own personality while keeping it connected to Katie’s wider brand.
Real conversations with the people behind the businesses.
The finished identity now appears on the show’s Apple Podcasts listing, helping listeners recognize the podcast wherever it is shared.
Listen on Apple Podcasts
Ongoing social media
A content system that stayed recognizable without feeling repetitive.
Taskari developed the strategy, designed the content, scheduled each post, and handled publishing. Instagram leaned into Katie’s personality and day-to-day perspective, while LinkedIn maintained a more professional focus on services, expertise, networking, and business education.
The outcome
More consistency, more visibility, and room for Katie to focus on the business.
The partnership created a more consistent public presence across social media and gave Katie a reliable system for turning ideas into published content. The audience grew during the engagement, with the account gaining followers while the brand became more recognizable across its channels.
Because no verified growth percentage is available, the result is presented as a qualitative outcome rather than a numerical performance claim.
Client testimonial
“Bringing Jorrel of Taskari onto my marketing team has been a massive relief. He works seamlessly with my marketing genius, Kourtney Roman of Empire Media Solutions, ensuring our strategy is executed perfectly and consistently.”
Katie Hanna, CBCEO, Details Matter Bookkeeping & Advisory
Need consistent creative support?